Expedite Transition to the Cloud through API connectivity
If you have a legacy system slowing down your innovation speed, moving it to the cloud could be the solution you are looking for. However, how do you do this without disrupting essential business processes?
One of the exciting ways is through API connectivity. You can transition from on-premise to cloud infrastructure and then use that very same infrastructure to increase the pace of innovation. This can be especially useful if you are currently using point-to-point integration, which is much slower.
Expand to New Markets
Many companies take advantage of API usage to unlock their data and infrastructure to accommodate the necessary systems. Companies worldwide will be able to integrate with your product. You will provide your customers with more personalized and delightful experiences. You will deliver the right services at the right time with API solutions and leverage new channels to extend their brands.
Create a Scalable Infrastructure
A lot of big brands, like Spotify, are experiencing record growth. Using API solutions is one of the key reasons they can accommodate such growing demand. Without APIs, they would have siloed systems and do much redundant work. Instead, reusable APIs combined with microservices allow for increased development and integration of the systems they already have, such as data warehouses and enterprise resource planning software.
Give Your Sales Reps a Boost
Whenever your company gets an inquiry from a potential customer, how fast can your sales reps respond to it? The more time-consuming the response process, the more likely the prospect will decide to go elsewhere. With this in mind, the faster the sales reps can get a hold of the information about the potential customer, the higher the chances of conversion become. Giving your sales reps access control to real-time data can provide them with a boost. They will be able to contact the customer at the right time and have all the information they need to make the sale. This can be especially useful if you have any data in your CRM and connect it to a cloud service like AWS RDS for analysis.
Provide Better Experiences for Your Customers
When people visit a store or their website, they expect the items they offer to be in stock. However, a customer will often make an order and later receive a notice that the item is unavailable. Such a problem occurs when you have disparate systems and siloed data. You can use APIs to connect those systems and launch various omnichannel initiatives.